About the role
You will run paid media for eCommerce brands where the margin maths actually matters. We do not manage to blended ROAS and we do not celebrate revenue that loses money. If you have ever been asked to hit a ROAS target you knew was meaningless, this is the opposite of that.
What you will own
- Own Google Ads, Shopping and Performance Max across three to five accounts
- Build margin-tiered campaign structures so trial, core and bundle SKUs are never bid the same
- Run Meta as a demand-creation channel alongside search, with a real creative testing cadence
- Own the product feed — titles, attributes, exclusions and the feed rules that quietly decide performance
- Pace budget against contribution margin and flag when spend should come down
- Design and read incrementality tests rather than trusting platform-attributed numbers
What we are looking for
- Three or more years running eCommerce paid media with real budget responsibility
- Deep Google Ads and Shopping experience; Meta to a competent working level
- Feed management experience — Merchant Center, a feed tool, or both
- Comfort with margin arithmetic and a habit of asking what a sale actually earned
- Willingness to tell a client to stop spending when the numbers say so
Nice to have
- Amazon Ads or Walmart Connect
- Server-side tracking and consent-mode setups
- Scripting or the Google Ads API
- Creative direction for performance assets
What we offer
Remote-first working with core overlap hours in your pod’s time zone, a training budget that is actually spent, paid platform certifications, a written progression framework reviewed every six months, and two company get-togethers a year. The salary band for this role is shared at the first conversation — before you invest time in a process.
Interested in the PPC Specialist role?
Send us the application. A human on the hiring team reads every one and replies within five working days, whichever way it goes.